Basically, Local SEO marketing is a kind of Search Engine Optimization solution. But it is not like the standard SEO or Global SEO focus on the widespread customers. Local SEO marketing targets the local clients who are searching for your goods and services, then the search results return the review or location information which helps the users to choose the suitable business. So it’s extremely suitable for small middle size company to develop local business. After all, small middle sized businesses have a limited online budget to cover wide range customers.
Even though the local SEO has some processes as same as Global SEO, sometimes they still have some inside connection, they still have some difference (What is the difference between Global SEO and Local SEO ?). Local SEO campaign needs “local optimization factors”, including on-site and off-site optimization, to achieve the result.
Affordable SEO experts advice that small business owners should pay more attention and investment to local search engine optimization in 2019.