Local SEO services are a set of techniques and strategies used to optimize a website or web page for a specific geographic area or location. The goal of local SEO is to increase the visibility and ranking of a website or web page on search engine results pages (SERPs) for local search queries.
Local SEO is particularly important for businesses that have a physical location or serve customers in a specific geographic area. This includes businesses such as restaurants, retail stores, service providers, and other brick-and-mortar businesses.
Some common techniques used in local SEO include:
- Creating and optimizing Google My Business and other local business listing profiles
- Building local citations and backlinks from relevant local websites
- Optimizing on-page content and meta tags with location-specific keywords
- Encouraging customers to leave reviews on local review sites
- Optimizing website and landing pages for a specific location
- Creating location-specific content for the website
Local SEO services can be provided by SEOBOX. Our local SEO service package can include an array of services such as:
- Initial website audit and location optimization
- Google My Business and other local business listing optimization
- Local citation building
- Location-specific on-page optimization
- Encouraging customer reviews
- Ongoing reporting and analysis