When you have built the official website and plan to start the online marketing, submit your website to the search engines is the first step but critical. Nowadays is the information explosive era, search engines are the basic tools that Internet users utilize when making an online search for just about anything. So, it only makes sense to perform search engine submission so that your site will show in the search results and be found by potential customers. Let’s discuss the importance and benefits of search engine submission.
Search Engines offer the traffic
In the brick and mortar store business, coming customers mean deal chances. Online business also needs to obey the same rule–visitors, also be called “traffic” means business opportunity. Website traffic refers to the number of people that visit your site. It is your site’s lifeblood — your website’s success depends on it.
Whether you’re selling goods or offering valuable advice over the Web, having good traffic means that a significant number of Internet users are accessing information found on your site, vice versa.
If you understand the relationship above between traffics and search engines, it’s easy to understand why a website needs to be submitted to search engines. Search engine submission, a part of SEO strategy, is the process that can get your site listed on search engine listings. Therefore, site submission is the initial step to getting search engine traffic.
Website content be indexed by keywords
After receiving your submission, these search engines will send a software program (called spiders or robots) to fetch the content on the submitted website, and index them into the engines’ respective databases.
When users type in keywords into any of these search engines, the information in the database is analyzed and a list of websites that match the keywords is produced.
Search engines rank your website
After the spiders crawl your website and send the keywords within the content to databases, search engines will calculate your site ranking according to their complicated algorithm, such as unique content, internal links, external links etc. Obviously, useful and informative contents with lots of references( external links from other websites ) will gain higher SERP(search engine results page). That is the source of organic traffic.
Submit your website to search engines is not a tough job. It can be done by yourself in few minutes.